On entering the Nampally exhibition ground you will find people bargaining with vendors over prices on various articles. This is the scene at the 72nd All India Industrial Exhibition, popularly known as Numaish.The ambience here is unique. There are many stalls which offer carpets, mats, cushions, bed sheets, pillow covers and other decorative items.
Tucked among a series of stalls are special Kashmiri stalls displaying exquisitely embroidered clothselling silk saris, scarves,
pashmina shawls, table spread, ethnic bed sheets and lot more. The exhibition boasts of more than 200 such Kashmiri stalls with variety of products.
Izaz Ali, owner of Kashmir Handicrafts, hailing from Srinagar calls Hyderabad his second home. “Numaish is close to my heart. I used to visit Hyderabad with my grandfather and father in my childhood. The exhibition was started in Public Gardens and since then, the family has been buying a stall year after year.
It’s a three-day long train journey to come to the city of Nizam’s. The hospitality we get from the people of Hyderabad makes our 45 days stay fruitful. Round the year we keep participating in trade fairs throughout India but Hyderabad is close to our hearts because of the response we get here”.“People from all parts of India come here for shopping and for business. But for me, this exhibition is like a winter holiday-cum-business trip.
When I am in Hyderabad for these two months, I will be away from severe winter cold of Kashmir and at the same time it gives me good business,” said Ahmed Rias a dry fruit vendor from KashmirCanaud House is the oldest kashmiri stall in the exhibition. Surender Kaul, 65, the owner who has come from Srinagar has made Hyderabad his home.
Apart from the stall in Numaish his family has a permanent Kashmiri store at L B Stadium. “Hyderabad is a part of life. The culture of Hyderabad is almost similar to Kashmir. I call it Apna Hyderabad. People here are kind hearted. Now the exhibition is flooded with Kashmiri stalls so now there is much more competition.”